WOODFOUR BREWING BRAND IDENTITY

Woodfour Brewing Company had long envisioned creating a gathering place where people could pair carefully-crafted beers with food, an experience typically reserved for fine wines. When the Barlow, an abandoned applesauce factory in Sebastopol, CA, began looking for tenants who both created and sold fresh and local products on the premises, Woodfour knew they had found their perfect fit.

The monogram, a play on the name Woodfour, is symmetrical, allowing it to be right reading whether you are coming or going.

A FLEXIBLE SYSTEM

The bottles were designed as an expandable system. The monogram was pre-silkscreened on all bottles, and new seasonal flavors could be printed in-house quickly with templated paper labels.

SIGNATURE SERIES

The owner and master brewer, Seth Wood longed for a more experimental brand, bottled seasonally or whenever he was inspired to make something new.  From this concept came the “Seth Wood” brewer’s series.

“Our identity is the essence of thoughtful craft. The consideration you have put on our bottle, we will soon put into it!”

—OLAV VIER, W4, CO-FOUNDER

Project Information

SERVICES

Corporate Identity, Signage, Collateral, Packaging

CLIENT

Woodfour Brewing Company, Sebastapol, CA

PUBLICATION & AWARDS